Harnessing the Power of Newsletters for Authors Do you have a newsletter? And if so, is it working for you like it should? Newsletters are always a hot topic for authors, primarily because, like with Content Marketing, they’re something all authors are told they need...
Mastering Content Marketing for Authors Strategies to Engage and Grow Your AudiencePart 2: Mastering Content Creation You’ve learned what Content Marketing is…now let’s talk about how to master it. Read Part 1: Intro to Content Marketing The word...
Mastering Content Marketing for Authors Strategies to Engage and Grow Your AudiencePart 1: Intro to Content Marketing Marketing experts always talk about the importance of Content Marketing…but how does it work for authors? You may have heard people talk about...
The Art of Connecting with Influencers in the Indie Author Community What are Influencers? I call Influencers anyone who your potential fans or readers listen to when it comes to those things that you care and write about as an author. A fact I had to face early on is...
Defining Your Author Identity: The Key to Authentic Marketing One of the things that’s consistently surprised me is that when I ask authors, “Why do you write what you write?” most authors seem to have no idea. One of the things that’s consistently surprised me is...